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SEO strategy

One search plan, in order of what brings customers.

A lot of SEO turns into a list of tasks with no clear link to sales. We start with how your business earns money, then put the work on your website, your content and your reputation into one plan. The jobs most likely to bring enquiries come first.

  • From $2,500 a month
  • 90-day sprints
  • USA, Canada, Australia

Is this for you?

SEO strategy fits if one of these is true.

You can't say what SEO brings in

You get reports about rankings and traffic. Nobody can connect them to enquiries or sales.

We pay every month and I can't tell what we get for it.

Everyone works separately

One person fixes the site, another writes, another handles press. The pieces never add up.

Lots of activity. Very little to show for it.

You sell in more than one country

The USA, Canada and Australia have different competitors and search habits. You run the same plan in all of them.

It works at home and falls flat everywhere else.

You have an audit and nothing happened

Someone handed you a long document of problems. It has no order, and nobody owns it.

It has been sitting in a folder since last year.

What we fix

Six things a real plan puts right.

Watch a typical search plan change as each one is put right. Tap any line to switch it on or off.

Your search planIllustration

Your Business

What gets done firstWhat brings customers
Searches you go afterThe ones buyers use
How the work fitsOne joined-up plan
AI searchBuilt in from day one
What gets measuredEnquiries and sales
Plan reviewReset every quarter

A simplified picture of a search plan. Yours will look different.

What you get

The plan, in plain terms.

A 90-day plan and a 12-month view

What we will do in the next three months, in order, and where it is heading over the year.

A map of what your buyers search for

The words and questions your customers use, grouped by how close they are to buying.

A picture of where you stand

How Google reads your site today, what your content covers, who vouches for you and how ready you are for AI search.

A way to measure it

Which calls, forms and sales count, and how we trace them back to search.

A simple way to decide what comes next

A scoring method your team can reuse, so new ideas are judged by what they could bring in.

Reports about the business

Each report shows visibility, enquiries and revenue from search, in numbers you already use.

How it works

From first call to a working plan.

  1. Week 1

    Discovery

    How your business earns money, who buys from you and where you stand in search today.

  2. Weeks 1 to 2

    Growth audit

    Your site, content, reputation and AI search readiness checked, so the plan starts from facts.

  3. Weeks 2 to 3

    The plan

    Priorities in order, tied to enquiries and revenue.

  4. Month 1

    First 90-day sprint

    The most valuable work starts first, with progress every week.

  5. Every quarter

    Reset

    We check the plan against changes in Google and AI answers, and adjust it.

Proof and price

What it did for British University Vietnam, and what it costs.

Higher education

British University Vietnam

+37%

more visits from search each month, with site fixes, content and press coverage run as one plan

110 → 1,400
search terms in Google's top results
25+
articles in news and education media
Read the full story

Starting prices

National SEO Foundation

A clear roadmap and monthly direction for one country.

$2,500/ month, from

National SEO Growth System

Technical SEO, content, AI search and reporting, run as one programme.

$4,500/ month, from

Global SEO Expansion

Several countries or languages, planned market by market.

$7,500/ month, from

Prices are in USD and are starting points. Your exact price depends on your market, your site and how fast you want to move. A free audit gives the most accurate scope.

Questions

About SEO strategy.

Often paired withTechnical SEOContent MarketingAI search optimizationSEO audit

Is this only a plan, or do you do the work too?

Either. Every engagement starts with the strategy. You can take it as a standalone roadmap for your own team, or have us carry out the work on your site, content, reputation and AI search.

Do you guarantee rankings?

No. We focus on lasting visibility and business results that we can influence and measure.

How fast will we see results?

It depends on your market, your competition and where your site and content start. We work in 90-day sprints with clear priorities, so you always know what is being done.

Do you plan for each country separately?

Yes. Demand, competitors and what makes buyers trust a business differ between the USA, Canada and Australia. Each market gets its own plan.

How do you measure success?

By visibility, trust, qualified enquiries and revenue. Rankings are one signal among several.

Free SEO audit

See what a plan for your business would look like.

Send us your website. We will show you where you stand, what is holding you back, and what we would do first.

Free, with no obligation.

  1. You send your websiteAnd the countries or areas you sell in.
  2. We review itYour site, your competitors and what your customers search for.
  3. You get a clear planWhat to do first and what it would cost.

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